A hands-on
pre-seed fund

Aarhus based, pre-seed focussed VC fund supporting visionary tech entrepreneurs. As first-cheque investors, we write up to €500k tickets and dedicate significant amounts of time, attention, and care during the early phases of startup life.
Aarhus Ø
Founderment graphic element showing a foundation


What we look for

We approach investments with an open and inquisitive mindset, with a particular enthusiasm for startups in the retailtech and traveltech space. As first-cheque writers, we typically lead pre-seed rounds. While Excel projections and ambitious growth charts glimpse aspirations, our true investment decisions hinge on the founders themselves.

We're looking for forward-thinking founders who exhibit leadership qualities agility in thought, and possess either deep technical acumen or industry-specific expertise. Beyond skill and knowledge, we value founders who show unwavering commitment, discipline, and drive. Personal attributes like empathy, honesty, and kindness are also integral to our selection criteria.

We anticipate that founders approaching us will effectively convey the challenges they're addressing, their proposed solutions, and their strategy for implementation.

Located in the vibrant center of Aarhus, our primary investment focus is on Danish startups. However, we're not restricted by geography and are curious and explorative and open to exploring opportunities beyond Denmark when they resonate with our mission.

When do we invest

We back startups with funding that helps get ideas off the ground. We expect you to have identified a clear market opportunity that you wish to attack at this stage. While you may still be pre-product, you must have something to show us with function and value. You and your co-founders are full-time dedicated to pursuing the startup life ahead.

We do also look for companies at a slightly later stage who are working to gain traction in the market. We expect you to have proven a product-market fit at this stage and to have metrics to back you up.

Regardless of the timing of our investment, we have a strong belief and opinion about how 21st-century companies need to operate, capturing three stakeholders' best interests: The company (employees and shareholders), the community (suppliers and customers), and the world outside of the company, especially with ESG in mind. Startups that subscribe to these values are within our scope.

Founderment graphic element showing a foundation


What we offer

With Founderment, we want to be a supportive early-stage investor. We will be hands-on and very engaged when it counts, but fully aware of when to stay in the background. We are ready to lend an ear and send some love on those inevitably ugly days when the outlook is bleak and nothing seems to be working out the way it should.

We are founders ourselves, and we know that every journey is full of ups and downs, wins and fails, plans and pivots.

Access to Founderment’s community

Funding is only one part of helping a startup grow and succeed. Access to the right people and expertise at the right time is just as crucial. We believe sharing is caring and do our best to create a culture where insights, experiences, and knowledge are gathered and exchanged.

Active portfolio

Get in touch

Christian Vinther

Generel Partner
christian.vinther@founderment.dk

Christian har brugt over ti år i startup-miljøet og prøvet lidt af hvert;  lige fra selv at bygge tidlige startups til at rådgive hundredvis af iværksættere om, hvordan de kan gøre idéer til virkelighed og skaffe kapital.

En af de mest spændende rejser var som første medarbejder hos Qvin, en female health-startup i San Francisco, hvor han i syv år var ansvarlig for driften og med til at hente flere venture-runder hjem sammen med founder-teamet. I samme periode hjalp han også danske founders med at finde fodfæste og vokse i Silicon Valley.

Christian brænder for at hjælpe iværksættere, løse svære udfordringer og forbinde mennesker med de rigtige muligheder for at skabe vækst. Når han holder fri, er det familien og sport, der betyder mest og og han elsker at se andre lykkes.

Anders Boelskifte Mogensen

Generel Partner
anders.mogensen@founderment.dk

Anders tog hul på iværksætterlivet allerede under studierne på Aarhus Universitet i slut-90’erne – drevet af en nysgerrighed på teknologi, design og internettets uforløste potentiale. Siden har han stiftet og solgt flere virksomheder, bl.a. Gaest, som blev opkøbt af Airbnb.

I Founderment bringer Anders sine erfaringer fra iværksætterlivet direkte ind i investeringsarbejdet. Han tror på nære relationer, ærlig sparring og langtidsholdbare partnerskaber – og arbejder hands-on med modige, ambitiøse founders, der bygger den teknologiske infrastruktur til fremtidens retail og handel.

Privat bor Anders i Risskov med sin kone og to døtre. Ved siden af Founderment varetager han en række bestyrelsesposter i danske og internationale virksomheder og organisationer.

Magne Jul Pedersen

Investment Analyst
magne.jul@founderment.dk

Magne er ved at færdiggøre sin kandidatgrad i International Economic Consulting (Cand.Merc.IEC) på Aarhus Universitet. Med en analytisk tilgang og en stærk interesse for forretningsudvikling og innovation bidrager han aktivt til arbejdet hos Founderment.

Hans passion for startup-verdenen blev vakt allerede i gymnasiet – og siden da har han udforsket iværksætteri og kreative vækstmodeller både fagligt og praktisk.

Emil Omme

Investment Analyst
emil.omme@founderment.dk

Emil er ved at færdiggøre sin kandidatgrad i Finance and International Business (Cand.Merc) på Aarhus Universitet. Med en skarp analytisk sans og en solid forretningsforståelse bidrager han til Founderment med indsigt, struktur og nysgerrighed.

Hans interesse for startups og venture-investeringer drives af lysten til at forstå, hvordan nye idéer bliver til skalerbare virksomheder – og hvordan data og beslutningskraft går hånd i hånd i tidlige vækstfaser.

Mette Riis

Ground Control
mette.riis@founderment.dk

Mette har over 20 års erfaring inden for salg, kundeservice, HR og administration – primært i internationale og vækstorienterede virksomheder.

Hun var blandt de første ansatte hos Gaest.com og blev senere en del af Employee Experience-teamet hos Airbnb, hvor hun som en del af “Ground Control” havde ansvar for trivsel, kultur og intern kommunikation i det danske team.

I dag driver Mette de daglige kontor- og backoffice-funktioner hos Founderment og har samtidig fokus på at skabe gode oplevelser for alle, der møder os – hvad enten det er founders, investorer eller samarbejdspartnere.

Apply for funding
We would love to hear about your startup. Send us a few details and your pitch deck, and we will be in touch.